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Sweet Salvador Cake Shop

Project Overview

Sweet Salvador is a boutique cake shop in Tacloban City specializing in custom-designed cakes for weddings, birthdays, and special occasions. They needed a digital presence to showcase their artistry and streamline the custom ordering process.

The challenge was creating an elegant platform that captures the beauty of their handcrafted cakes while making it easy for customers to place custom orders and understand the process.

E-commerce DesignLocal BusinessCustom Orders

Project Details

role:UI/UX Designer
duration:4 weeks
industry:Food & Beverage
location:Tacloban City, Philippines

Challenge & Solution

Sweet Salvador had no online presence to showcase their cake portfolio, relied on manual ordering processes through phone calls, and faced difficulty communicating custom design requirements. They also had limited reach to potential customers and no way to display pricing and delivery information.

We created a stunning visual gallery showcasing cake artistry, streamlined custom order form with specifications, clear pricing structure and delivery information, mobile-optimized design for on-the-go browsing, and contact integration for seamless communication.

Key Features

🎨

Visual Gallery

High-quality image gallery showcasing wedding cakes, birthday cakes, and specialty designs to inspire customers and demonstrate craftsmanship.

📋

Custom Order Form

Detailed order form capturing cake size, flavor, design preferences, delivery date, and special requirements to ensure accurate quotes.

💳

Transparent Pricing

Clear pricing structure for different cake categories and sizes, helping customers understand costs upfront and make informed decisions.

📍

Location & Hours

Prominent display of bakery location, operating hours, and contact information to make it easy for customers to visit or get in touch.

💬

Customer Testimonials

Featured customer reviews and testimonials to build trust and showcase the quality of service and customer satisfaction.

📱

Mobile Experience

Optimized mobile interface allowing customers to browse cakes and place orders easily from their phones while planning events.

Design Approach

Visual Design

Created an elegant, warm design that reflects the artisanal quality of Sweet Salvador's cakes. Used soft color palette with pink and cream tones to evoke sweetness and celebration.

  • Hero section with featured cake imagery
  • Grid-based gallery for easy browsing
  • Clean typography that's easy to read
  • Consistent spacing and visual hierarchy

User Experience

Focused on making the ordering process as simple as possible while ensuring all necessary information is captured for accurate custom cake creation.

  • Intuitive navigation with clear sections
  • Progressive disclosure in order forms
  • Visual feedback for form interactions
  • Accessibility considerations for all users

Project Impact

150%

Increase in Inquiries

200%

Growth in Online Orders

60%

New Customer Acquisition

Sweet Salvador experienced significant growth in online inquiries and custom orders within the first month of launch. The visual gallery became their primary sales tool, with customers sharing cake photos on social media.

"The website perfectly captures the beauty of our cakes. Customers now come in with specific requests based on what they've seen online, which makes the consultation process much smoother."
- Sweet Salvador Team
Available for work

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